Hi, I am Alejandro Machado.

I am a software designer and engineer.

I hold a Master's degree in Human-Computer Interaction from Carnegie Mellon University, and a Bachelor's degree in Computer Science from Universidad Simón Bolívar.

Here are some of my projects.

Work

I will be posting details of my projects in this section.

Process

In the context of solving human problems using computers, the most daunting challenge lies not on the technical process of building a piece of software, but in crafting an experience that puts people in the center, where the system communicates clearly and empowers the user to achieve her goals. This is where thoughtful design and solid engineering meet.

First, I strive to obtain a deep understanding of people's needs with user research techniques. With these insights, I identify a problem by making informed assumptions that will have to be re-examined in future iterations. Next, I explore the solution space by thinking creatively, often with groups of people.

Then comes the part I most enjoy working in: prototyping. It is about marrying what has been envisioned by design to what can be built (quickly) by engineering, and putting it in front of the people for a humbling lesson that makes you learn and reiterate.